“What’s in a name,” was a line by Shakespeare that could be interpreted as the name of something that should not matter as much as the quality. Shakespeare used a rose to explain it when he said that even if the flower had been called something else, it would smell just as sweet if it had been named differently. However, the modern answer to the Shakespearean question would be a lot of brainstorming, a few hits and misses, and some rebranding until finally figuring out the perfect brand name. In this article, we decided to highlight the amazing stories behind some of the world’s famous brand names.
The Amazing Stories Behind Some Of The World’s Famous Brand Names
Adidas
Athletic wear brands had been competing to find out who could make it to one of the famous names in sports and for Hollywood to speak for their brands. However, before these athletic wear names could make it to the renowned list, they had to come up with the right name to represent their products. The meaning behind Adidas had often been misunderstood because many thought that the letters meant “All Day I Dream About Sports.” Adidas was derived from its founder, Adolf Dassler (Adi + Das).
Adidas