The Amazing Stories Behind Some Of The World’s Famous Brand Names

Published on 08/05/2020
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eBay

It might be rare, but there were times when fake news became true. It was what happened to the auction website known as eBay. In 1995, eBay used to be an umbrella company known as AuctionWeb and owned four sites. It had shipping, travel, and about the Ebola virus. And yet, eBay became something different. AuctionWeb started to become famous, and the news media began to report about it. The media got the name incorrectly and called AuctionWeb by the name of eBay, its parent company. AuctionWeb officially changed to eBay in 1997.

EBay

EBay

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Ikea

Most of us know the feeling of being overwhelmed when roaming through IKEA as the store was a staple when moving to a new house. Numerous people tried building their IKEA furniture but creating a brand name was not as easy. The story behind IKEA’s name was simple. It was founded by Ingvar Kamprad when he was 17 and was inspired by taking pieces of his life. I and K were the first letters of his first and last name. The letter E came from his childhood farm, Elmtaryd and Agunnaryd was his hometown.

Ikea

Ikea

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