Office Depot
This office supplies retailer experienced some difficult times in 2017. Its sales dropped 7% to $10.2 billion. The CEO of Office Depot, Gerry Smith, announced that the company would shift from doing only retail sales to providing services. RetailDive has said that the new emphasis is increasing the top-line company. Office Depot now provides a business to business service. It’s a subscription program named the “BizBox”.
Office Depot
Vitamin Shoppe
Vitamin retailers seem to have similar struggles in their sales just like GNC and now, Vitamin Shoppe. Like GNC, it has shifted into making its e-commerce business and subscription service. RetailDive said that the struggle Vitamin Shoppe and GNC is going through is because of the decreasing popularity of malls as well as the increasing number of supplement store competitors.
Vitamin Shoppe